Want better video quality? Sign in to access HD streaming!


Want to watch better-quality PBS Video? Sign in to access HD streaming!

When you sign in, you'll become a PBS Insider and we'll share your contact information with your local PBS station. You may receive updates to help you stay connected with what's happening online and in your community. Privacy Policy


Show Sold Separately - Ep. 446

  • Aired: 06/22/2010
  • 53:11
  • Rating: TV-G
Jonathan Gray, Associate Professor, Department of Communication Arts, UW-Madison. Jonathan Gray discusses the ancillary aspects of film, such as trailers and promotion, that have developed over time and how they can affect perception of the movie itself.
Embed Options
Close ×
Show Sold Separately - Ep. 446
Show Sold Separately - Ep. 446
See how new film promotion tools affect the reception of movies with Jonathan Gray.
Please copy this text to your clipboard.
Problems Playing Video ?
University Place is made possible by the Corporation for Public Broadcasting.
PBS Anywhere - funder area
Related Links:


Watch videos from your favorite PBS KIDS shows with the PBS KIDS Video app for your tablet or phone.

Masterpiece Collection

Own it now! Victoria, Poldark, Downton Abbey on DVD & Blu-ray. Visit ShopPBS.


Wisconsin Public Television helps all of us explore new worlds and ideas. Give Now