Imagine: How Creativity Works – Ep. 704
- Aired: 03/27/2012
- Rating: TV-G
Jonah Lehrer, contributing editor at Wired magazine and the author of “How We Decide” and “Proust Was a Neuroscientist”, shares a sparkling and revelatory introduction to the new science of creativity. Shattering the myth of muses, higher powers, even creative “types,” Lehrer demonstrates that creativity is a variety of distinct thought processes that we can all learn to use more effectively.
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