University Place

Imagine: How Creativity Works

Special | 47m 54s

Jonah Lehrer, contributing editor at Wired magazine and the author of “How We Decide” and “Proust Was a Neuroscientist”, shares a sparkling and revelatory introduction to the new science of creativity. Shattering the myth of muses, higher powers, even creative “types,” Lehrer demonstrates that creativity is a variety of distinct thought processes that we can all learn to use more effectively.

Aired: 03/26/12

Rating: TV-G

Video has closed captioning.

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